When I finished my period in Anuntis, I thought I was going to need some time off to rest and think. Some would call it a “sabbatical year". But I found myself with a great desire to start over again, this time with more scars but also with more experience. After thinking about what I really wanted to do I set myself two goals: 1. To assist and guide young entrepreneurs. 2. To build a new company. It’s from these two ideas that "Red Arbor" is born.

After 30 exciting and intense years as president and CEO of Anuntis, today I take a big step. It’s a planned and much meditated decision, but still, as you can imagine, I have a mixture of feelings right now, that I would define as pride, gratitude and sadness.

A few days ago, I officially presented my book “The Conviction” in the Cultural Zone in the Corte Inglés, accompanied by Jordi Nadal, director of “Platforma Editorial". It was an informal occasion, and the perfect excuse to celebrate the publishing of my entrepreneurial story, surrounded by family, friends and colleagues.

I began working very young and ever since then I have given my heart and soul to this business: or should I say, have spent a lot of my time to build but very little to explain. Of late, various forums have asked me to talk about my experience and the journey I have encountered. To some extent, speaking about this journey has made me realise how much it has inspired a lot of people. Alas, after being around as an entrepreneur for almost 30 years, I have been persuaded to share those reflections.

For some years now, I’ve been dwelling on the thought about writing a blog on all the areas I am involved in. One of my challenges for 2012 is actually writing that blog.